Block Chaser, Inc.

Block Chaser in a digital marketing company that focuses on the "collector" car market.

Simply put, it acts as a matchmaker between millions of owners of collector cars, and businesses that want to reach those owners.

In the U.S. alone, there are 5.5 million collector cars, yet businesses selling products and services to their owners (a $40 billion market) have a hard time identifying and connecting these owners.

On the other side, car owners have no efficient way to find the many products and services they need.

To fill that gap, Block Chaser connects collector car owners, buyers, and sellers with the businesses selling products and services they require.

As Dan Kaplan, former co-founder of LowerMyBills.com and current CEO of venture firm Anchor Point Ventures, an investor in Block Chaser, said: "As a co-founder in LowerMyBills.com, I can tell you that the Block Chaser team is onto something major in the lead generation space. They have taken media and marketing to the next level in a vertical that has a problem to solve. As an investor and board member, I am excited for their future and confident in their execution."

HOW IT WORKS
Collector car owners and buyers register for free to become members of Block Chaser, giving them access to the resources needed to make buying, owning, and selling collectors cars easier.

Resources include news, educational information, auction market comps, and, most importantly, a platform to connect with products and services they need.

On the other side, businesses that sell products and services to the collector car market pay Block Chaser to reach its customers. It connects them with the exact collector car owners that drive their business. It’s hyper-targeted and hyper-efficient.

COMPETITION
The company's competition includes traditional media advertising, marketing agencies, and digital ad platforms like search engines and social media. The company believes these competitors have several disadvantages:

Traditional advertising can be inefficient and difficult to measure. Agencies are too expensive for the average business. Digital platforms like Google AdWords or Facebook have a steep learning curve and/or require designated staff.

Block Chaser, on the other hand, offers a turnkey marketing solution that is efficient, measurable, and inexpensive.

BUSINESS MODEL
The company generates revenue from two sources. It’s projected that 80 percent of its revenue will be generated from its Partner Program subscriptions. Partners represent businesses selling goods to collector car owners. They pay a monthly fee (starting at about $300/month and going up) to get access to the company's targeted "leads."

In addition, it expects that 20 percent of its revenue will be generated from website advertising and social marketing programs.

The company expects its 2017 revenues to reach about $500,000, and 2018 revenues to reach about $2 million.

Team Background

David O'Hara - Founder & CEO

David has a 21-year track record in entrepreneurship, sales, and digital marketing.

In addition to a stint as CEO of Hubtabs (a provider of in-store technology marketing solutions), and Partner at top-tier digital consultant Kurt Salmon, David has run his own media services business.

He earned his degree from Northeastern.

Kris Richards - Director of Data & Analytics

Fred is an entrepreneur and experienced Director Of Analytics and Digital Ad Operations.

He earned his Bachelor of Science (B.S.) from Boston University.

Most recently, he was Director of Advertising Operations for the Robb Report, a magazine that serves as the definitive authority on connoisseurship for ultra-affluent consumers.

Co-Investors

Anchor Point Ventures

Investment vehicle for Dan Kaplan, the co-founder of LowerMyBills, which was acquired by Experian for $300 million.