AI Platform For Skincare

Company Information




Consumer Products


New York, NY

Beauty care is a $517 billion industry. Yet when it comes to skincare — a $19 billion market in the U.S. alone — the majority of women struggle to find the right products.

73% can’t accurately describe their skin type. 81% rely on referrals when purchasing products. And 99% of respondents in a recent survey said they want unbiased data regarding optimal skincare options.

HelloAva provides guidance for these women. Its patent-pending Artificial Intelligence-powered platform provides custom skincare product recommendations. Users simply create a “skin profile,” view recommended products, and receive discounts for future orders.

HelloAva has a 96% customer satisfaction rate, and generated $2 million in revenue in 2019. The company has partnerships with large consumer product goods companies like Unilever.

HelloAva’s investors include SoGal Ventures, Long Venture Partners, and Gingerbread Capital. Its co-founders studied at Stanford, Columbia, and Harvard, and have experience at notable companies including Microsoft (Nasdaq: MSFT), Amazon (Nasdaq: AMZN), Goldman Sachs (NYSE: GS), and Morgan Stanley (NYSE: MS).

Team Background

William Zhang - Co-Founder & CTO
Kailu Guan - Co-Founder & CCO
Siqi Mou - Co-Founder & CEO